Branding Session Tips | Philadelphia Branding Solutions
You may have some branding questions: What is a Branding Session all about? What are some things to know once you book Beaumonde Originals for your Philadelphia branding solution? And what branding session tips can you give me?
First step, you have a brand. Already accomplished, great! Now you want your target audience to learn more about you and learn to identify with your brand. And you probably want to freshen up your website and social media. Relevant brands should freshen things up at least once or twice a year. You are always evolving so your brand imagery should reflect that?
You would benefit from headshots, product photos, event coverage, and a lifestyle session.
And photos are not the only important branding content. Think about adding a video profile to your website. An “All About You” video can replace a lot of copy on your website. It can also give your target customers and audience a more personal insight into who you are, what you do, and what sets YOU apart.
How to Plan For Your Branding Session with BeauMonde Originals
We will always talk with you before your branding session and come up with a strategy to help you put the best You forward. Here are some things to know and helpful tips that will help make the magic we create together go more smoothly.
- Know who you are and what your brand is.
- What do you do?
- How do you do it?
- What sets You apart?
- Who is your audience? Who are your customers?
What should you do for your branding session?
The possibilities are almost endless. Here are some ideas!
Make it a lifestyle session. We could do a day in the office, a day at home, a day on the go.
Headshots. Do your photos actually look like you now or 5 years ago? New haircut? Have you been working and feeling amazing? It’s time for a new heashot.
Show off your goods. Product photos, cocktails, your new fashion line, your newest dish.
Doing what you do best. Some examples: a food demo if you are a cook, a facial if you own a spa, painting/sculpting/etc if you are an artist, picking up fabrics if you are a designer. There are so many unique things we can capture that reflect who YOU are!
Choosing a location is KEY
There’s a reason they say “Location, location, location”. Having the right backdrop to your photos and video literally set the scene for your branding message. This is the background to your whole story. We want to choose a location to fit the story you want to tell. And all of this will get figured out during your consultation with us at BeauMonde Originals.
In and around Philadelphia there are so many different location choice. Chances are we can find something that fits your vision perfectly. And we also travel to your storefront, your warehouse, your office, wherever the action surrounding your brand is happening.
Dress the Part
Your wardrobe is going to set the vibe for your headshots and lifestyle type sessions. If you’re going for a professional look, perhaps a suit with a pop of color. If you are an artist and you’re trying to get across that you are fun and creative you probably
don’t want to do a shoot in a three-piece suit or evening gown! Maybe something comfortable but fashionable with a funky element like paint splatters. Do you have any branded apparel? It may be cool to capture a scene of a person out in the world representing your brand.
Maybe Most Important - Relax and Have Fun!
We’re not joking, every bit of your branding session should be fun! You enjoy every bit of your brand, and we want to share that with the world. Yes, it’s often easier said when we are the one behind the camera. But I promise you, we will work with you to help you relax and it will totally be a fun experience. You don’t want to take yourself so serious so that we don’t laugh and act silly. But at the same time we want to make sure to get across that you are a professional and knowledgeable in your field. That balance is very possible. We believe in having fun while getting the job done.
And sometimes a session can also be just about the work you do. It may have nothing to do with what you do for a living, which is totally fine too. But you might just want some fun creative shots that captures you or your family story. You could just have some fun with it and some new pics for a dating app!
Book the best photography / video team in Philadelphia
Make sure to get in touch if you’re looking for a locally owned photo/video team with:
- Over a decade of experience
- A team of carefully selected lead and associate shooters
- Original ideas and love to have fun!
- Full support during the planning process
- Licensed FAA certified drone pilot
- The belief of going above and beyond